近日,长城汽车发布了2024年5月份的销量数据,全体发扬激发了业界的保重。从数据中不出丑出,长城汽车在5月份濒临着一定的市集压力,但同期也展现出一些亮点,终点是在坦克品牌和新动力规模发扬齐可以,今天小编就为大家解读下长城汽车5月份全体销量发扬。
![](/uploads/allimg/240721/0533125433-0.jpg)
5月份销量解读:子品牌全线下滑长城汽车5月份总销量为91,460辆,较前年同期着落了9.46%,环比也下滑了3.52%。这一数据响应了现时汽车市集的热烈竞争以及长城汽车在部分规模的挑战。具体到各个子品牌,销量下滑成为多数表象。
![](/uploads/allimg/240721/05331262X-1.jpg)
哈弗品牌手脚长城汽车的主力军,5月份销量为47,066辆,同比着落了15.3%。尽管环比基本持平,但同比的大幅下滑让东说念主乐不雅不起来。哈弗品牌长久以来在国内SUV市集占据伏击地位,但面对新动力汽车的崛起和竞争敌手的强力冲击,其市集面位正受到检修。
![](/uploads/allimg/240721/0533122224-2.jpg)
WEY品牌和欧拉品牌雷同发扬欠安。WEY品牌5月份销量仅为2,862辆,同比着落50.4%开云kaiyun官方网站,环比着落35.8%,自满出较大的市集压力。欧拉品牌天然环比增长了28.1%,但同比仍着落了43.4%,自满出其在新动力市集的竞争力还有待普及。
![](/uploads/allimg/240721/0533123104-3.jpg)
长城皮卡手脚长城汽车的传统订立,5月份销量为15,101辆,同比着落18.8%,环比着落16.4%。尽管销量有所下滑,但皮卡市集如故是长城汽车的伏击构成部分,改日如安在这一规模保持竞争力,将是长城汽车需要想考的问题。
![](/uploads/allimg/240721/053312L34-4.jpg)
5月份坦克品牌销量轶群出众在广阔子品牌中,坦克品牌的发扬尤为拉风。5月份销量为20,326辆,同比增长高达94.9%,环比增长也相对褂讪。坦克品牌的强健增长,不仅为长城汽车全体销量提供了有劲撑持,也进一步自若了其在中国越野SUV市集的跳动地位。
![](/uploads/allimg/240721/0533122253-5.jpg)
具体来讲,坦克300手脚坦克品牌的明星车型,5月份销量为6062辆,天然同比着落了24.27%,环比着落了12.79%,但在同类SUV销量中仍名次第32位,此外坦克系列在30-35万车型中销量名次第10。这一数据标明,坦克系列在细分市集会仍具有较强的竞争力,但面对市集的变化,坦克品牌也需要不休诊治战略,以应付改日的挑战。
![](/uploads/allimg/240721/053312N29-6.jpg)
长城汽车新动力汽车销量、出海情况解读在新动力汽车规模,长城汽车5月份销量为24,649辆,同比增长3.66%。尽管增速不高,但研究到新动力汽车市集的全体竞争态势,这一收获仍属不易。1-5月份,长城汽车新动力车型累计销量达到106,267辆,同比增长率高达59.67%,自满出新动力汽车市集的广博后劲以及长城汽车在这一规模的积极布局。
![](/uploads/allimg/240721/05331251L-7.jpg)
同期,长城汽车在国外市集也获取了不俗的收获。5月份国外售售量为34,477辆,同比普及权贵。国外市集的拓展不仅为长城汽车提供了新的增长点,也普及了其品牌在国际市集的影响力。
![](/uploads/allimg/240721/0533125553-8.jpg)
魏建军濒临很大压力从长城汽车5月份的全体销量数据来看,天然濒临一定的市集压力,但仍有不少亮点值得保重。终点是在坦克品牌和新动力规模,长城汽车展现出了较强的竞争力和市集迷惑力。干系词,长城汽车也濒临着诸多挑战,魏建军的压力不小,一方面,国内汽车市集竞争日益热烈,新动力汽车的崛起对传统燃油车市集变成了广博冲击;另一方面,徒然者需求的变化和升级也对汽车企业建议了更高的条目。因此,长城汽车需要不休诊治战略,加大在新动力汽车和智能化规模的干与,以应付改日的市集变化。
![](/uploads/allimg/240721/0533121312-9.jpg)
改日,长城汽车在保证我方越野车基本盘上风的基础上,能否在热烈的市集竞争中保持跳动地位,将取决于其在居品、工夫、品牌和职业等方面的笼统实力。同期,怎样更好地把抓市集趋势和徒然者需求,亦然长城汽车需要深刻想考的问题。
![](/uploads/allimg/240721/0533123L8-10.jpg)
追想面对销量压力,在全新一代哈弗H6上市发布会上,长城高管表态长城汽车不肯在牌桌上舞弊或出老千,内涵某些品牌偷工减料,在看不见的场地搞小动作。然则,面对试验的市集挑战,长城汽车需要愈加涌现地意志到自己的上风和不及,以愈加求实的作风和愈加活泼的战略应付市集的变化,尤其是关于哈弗H6这么伏击的车型,长城汽车在订价、筹画、传播方面更要倾听徒然者的想法,而不所以“我的居品等于好,你就应该用钱买,不买等于不懂车”这么的作风来训戒徒然者,大家说对吗?","del":0,"gnid":"9076a0a5d96b13ac1","img_data":[{"flag":2,"img":[{"desc":"","height":"719","title":"","url":"http://p0.img.360kuai.com/t11fd4c33012cca856fb4110cab.png","width":"1080"},{"desc":"","height":"449","title":"","url":"http://p0.img.360kuai.com/t11fd4c3301a9223b64b9110094.png","width":"660"},{"desc":"","height":"669","title":"","url":"http://p0.img.360kuai.com/t11fd4c33011e2a99a64373de2a.png","width":"1019"},{"desc":"","height":"630","title":"","url":"http://p0.img.360kuai.com/t11fd4c3301d14c8e4f284b1dc0.png","width":"898"},{"desc":"","height":"800","title":"","url":"http://p0.img.360kuai.com/t11fd4c3301e0469e02a2b07360.jpg","width":"1200"},{"desc":"","height":"765","title":"","url":"http://p0.img.360kuai.com/t11fd4c3301d8cb7d5801dcc956.png","width":"1073"},{"desc":"","height":"627","title":"","url":"http://p0.img.360kuai.com/t11fd4c33012841a7c10432695e.png","width":"1127"},{"desc":"","height":"752","title":"","url":"http://p0.img.360kuai.com/t11fd4c33014da906bed32b75a7.png","width":"1160"},{"desc":"","height":"663","title":"","url":"http://p0.img.360kuai.com/t11fd4c3301a1b061ececb9434c.png","width":"1014"},{"desc":"","height":"810","title":"","url":"http://p0.img.360kuai.com/t11fd4c33019d009032c899635d.jpg","width":"1200"},{"desc":"","height":"676","title":"","url":"http://p0.img.360kuai.com/t11fd4c33016d2a8ccfc762af93.png","width":"1019"}]}],"original":0,"pat":"art_src_0,fts0,sts0","powerby":"cache","pub_time":1719891652000,"pure":"","rawurl":"http://zm.news.so.com/0247f5a8da002b1a0d4d537af5dc34fd","redirect":0,"rptid":"07bba300df09f60c","rss_ext":[],"s":"t","src":"车之养护","tag":[{"clk":"kcar_1:新动力汽车","k":"新动力汽车","u":""},{"clk":"kcar_1:h6","k":"h6","u":""},{"clk":"kcar_1:长城汽车","k":"长城汽车","u":""},{"clk":"kcar_1:哈弗","k":"哈弗","u":""},{"clk":"kcar_1:坦克","k":"坦克","u":""},{"clk":"kcar_1:魏建军","k":"魏建军","u":""},{"clk":"kcar_1:长城","k":"长城","u":""}],"title":"长城5月销量出炉,子品牌销量下滑严重,连哈弗也不灵了?","type":"zmt","wapurl":"http://zm.news.so.com/0247f5a8da002b1a0d4d537af5dc34fd","ytag":"汽车:汽车行业","zmt":{"brand":{},"cert":"优质汽车规模创作家","desc":"专注于汽车行业,每天更新汽车费讯,与你共享汽车各品牌的看点","fans_num":13041,"id":"2792917754","is_brand":"0","name":"车之养护","new_verify":"7","pic":"https://p0.img.360kuai.com/t0168870a0b966d02e5.jpg","real":1,"textimg":"https://p9.img.360kuai.com/bl/0_3/t017c4d51e87f46986f.png","verify":"0"},"zmt_status":0}","errmsg":"","errno":0}